
Services
Strategy, metric & messaging audits
Identification of CRM program gaps through deep data analysis. Mapping messages to key metrics. Creating message retention & subscription strategy from scratch
Lifecycle campaign creative & execution
Ideation, scoping, building & deploying of messages. Design & copywriting of email, push, in-app & all message formats.
Thorough testing and QA.
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Campaign process & experiment coaching
Workshops to help your CRM team increase their efficiency through process-driven experiment selection, design, evaluation & iteration. Guiding teams to drive incremental impact.
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Automation tools
& ROI drivers
Language localisation and custom message content to templates via api. Automated message prioritisation & report dashboard. Custom in-app message & email template creation. Badging and gamification programme delivered by your CMS. Voucher value, timing, and frequency optimisation.
See all tools & specialised services